KC Associates Team
Lis Grant is a PR manager with nearly 15 years’ experience in the IT industry.
Prior to becoming an IT media relations consultant, Grant was in charge of corporate communications for Solonis, a Twin Cities IT services firm, where she was responsible for developing and executing public relations programs and general marketing communications projects, as well as managing internal communications.
In 1993, Grant joined Fourth Shift (now SoftBrands), first in sales support, then quickly moving into marketing/lead generation program execution. In the final years of her eight-year tenure, she reported to the COO as the company’s corporate communications manager, responsible for media and industry analyst outreach as well as overseeing internal and external communications. Under her management, editorial coverage increased by 300%.
In addition to traditional public relations and corporate communications, Grant is experienced at overseeing trade shows and live/online seminars, managing website content and working on lead generation projects to support sales objectives.
Grant joined KCA in 2006 and holds a bachelor’s degree from American University in Washington, D.C., and also concluded coursework at the University of London's College of Science and Technology.
KC Associates augments its own expertise with strategy partners that also focus on serving the IT industry. We’ve worked in concert with these groups for many years to provide higher-level strategy consulting to clients who have more complex needs.
Lumina Consulting Group: specializes in customer acquisition and business strategy development for IT products and services companies. Also offers sales and sales management consulting and recruiting.
Revenue Rocket: specializes in business growth strategy development and M&A for IT services companies. Also offers the 2020 Vision for Success program to help IT services companies improve business practices, planning and performance.
Summit Associates: specializes in actionable market assessment, strategic positioning, and business development support to increase revenues and profitability for telecommunications, storage & storage networking, and other IT firms.